Powerhouse today announced the Australian premiere of the exhibition, Gucci Garden
Archetypes opening on 17 November 2022. This internationally acclaimed project brings to life
the iconic, maximalist campaigns by virtuosic Gucci Creative Director Alessandro Michele.

Gucci Garden Archetypes first opened in Florence in 2021 to celebrate the 100th anniversary
of Gucci’s founding. The exhibition’s cinematic installations have captivated audiences across
Shanghai, Taipei, Hong Kong, Tokyo and Seoul and it is now coming to Australia, exclusively at
the Powerhouse.

Gucci Garden Archetypes captures the spirit of each iconic collection, while reflecting the
philosophy of Michele and his collaborations across music, art, travel and contemporary culture
which resonate throughout Gucci’s campaigns. Design studio Archivio Personale has
transformed Michele’s vision into immersive spaces.